Goose Eye Anniversary

Kasthall opens the celebration of its 135th anniversary year with a joyful tribute to color, design, and craftsmanship.

 

Goose Eye Anniversary, a special reinterpretation of the company’s iconic Goose Eye pattern, features five fresh hues and design updates such as a wider edging and effect yarns in chenille and bouclé. Crafted by Kasthall’s master rug makers in Kinna, Sweden, this anniversary edition arrives at a moment when rugs are enjoying a renaissance in interiors, and high-quality materials feel more relevant than ever. 

 

 

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Interpretation of a kasthall icon

Each Kasthall rug tells a story, and the story of Goose Eye Anniversary starts even before Kasthall was founded in 1889. Variants of the Goose Eye pattern have been woven into Scandinavian design culture for centuries. Gunilla Lagerhem Ullberg, Kasthall’s lead designer between 1987-2015, was inspired by ethnic fashion fabrics and traditional folk costumes when she adapted this historic pattern as a part of Häggå, a family of patterns brought to the Kasthall collection in the late 1980s. In 2014, she refined the design further by creating the Goose Eye Icon rug. Now, it’s time for a new interpretation. 

 

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recognizable and beloved

Ever since its introduction, the Goose Eye has remained one of the company’s most recognizable and beloved patterns, making it the perfect choice for Kasthall’s 135th anniversary rug. 


To create this special anniversary rug, the design team returned to the pattern’s essence and created something that reflects the company’s heritage, yet feels distinctly modern. The rug, made of pure wool, was given a wider edging, lending it a refined and luxurious framing. Chenille and bouclé, manufactured in-house at Kasthall’s factory in Kinna, were added as effect yarns to add luster and enhance its premium feel. An exclusive leather label embossed with Kasthall’s anniversary logo is stitched to each rug – a subtle and elegant nod to the company’s 135-year history. Five new colorways were created: Pink Bliss, Blue Amber, Minty Fresh, Soft Pearl and Black Velvet. 


“The Goose Eye pattern, cherished for generations, has been reimagined with a modern twist that harmonizes tradition with contemporary design,” says Ingalill Ulvdell, Head of Range at Kasthall. “While some shades are inspired by historical collections, others reflect a fresh, innovative perspective. This allows the rug to complement both classic and modern interiors.”


Goose Eye Anniversary embodies Kasthall’s dedication to creating design that inspires and elevates daily life.



DETAILS ABOUT GOOSE EYE ANNIVERSARY
Design: Gunilla Lagerhem Ullberg / Kasthall Design Studio
Product type: Woven rug in pure wool.
Size and shape: Choose a width between 70-600 cm and any length. Or choose amongst our suggested sizes: 85x240 cm, 135x200 cm, 160x240 cm, 195x300 cm, 240x350 cm, 290x400 cm, 340x450 cm.

Available in five color variations: Pink Bliss, Blue Amber, Minty Fresh, Soft Pearl, and Black Velvet. 

 

Our customer service team is happy to answer any questions you might have about the Goose Eye Anniversary collection.
Please write us an email at customerservice@kasthall.com
You can also find your nearest premium retailer here.